New global sourcing opportunities arrive in Las Vegas
New international pavilions and a supplier community spanning more than 30 countries make August a valuable moment for sourcing discovery.
Fashion sourcing becomes easier to understand when materials, capabilities and people can be evaluated in the same place. At the August Las Vegas marketplace, SOURCING by Informa brings manufacturers, suppliers and technology providers from more than 30 countries together alongside MAGIC, PROJECT and OFFPRICE.
For brands attending MAGIC, the sourcing halls offer a valuable extension of the product conversation. A collection discovered at retail can inspire questions about materials, private label, packaging and future development. A supplier meeting can turn those questions into a practical roadmap.
Three new pavilion stories
The 2026 marketplace welcomes new pavilion presentations centered on Cotton USA, Uzbekistan and Africa. Each creates an opportunity to learn about production traditions, raw materials, regional capabilities and the relationships supporting global fashion commerce.
The best sourcing conversations go beyond price. Buyers and product teams should ask about minimums, sample development, capacity, lead times, quality control, traceability, available certifications and communication during production.
Discovery for businesses at different stages
An established brand may arrive looking for greater scale or category diversification. An emerging label may need a partner willing to support smaller runs and development guidance. A retailer considering private label may simply need to understand what is possible. A global sourcing floor can serve all three, provided attendees arrive with clear priorities.
Prepare a useful sourcing brief
- Define the product, target customer and intended retail price.
- Bring reference materials that communicate construction and quality.
- Know the quantities you can realistically commit to.
- Ask which services are completed internally and which are subcontracted.
- Discuss sampling, testing, packaging and shipping as part of one process.
A successful sourcing appointment is the beginning of a relationship, not simply a request for the lowest quote.
Connect sourcing to the rest of market week
Because SOURCING is located in the same convention-center marketplace, attendees can compare supply-side possibilities with the merchandising direction visible at MAGIC and PROJECT. That connection makes Las Vegas especially useful: inspiration and execution can inform each other in real time.
Explore SOURCING Las Vegas information, then use the official market planner to begin organizing appointments.
Keep reading
First Time at TheFitExpo? An Attendee’s Guide to Anaheim
Two days, eleven-plus free competitions, hundreds of booths and a 9:30am start - how to plan August 29–30 at the Anaheim Convention Center.
How to Shop TheFitExpo Anaheim Like a Buyer, Not a Browser
A category-by-category checklist for comparing supplements, food, apparel, equipment, recovery products and training credentials on a crowded consumer show floor.
Fit Pro Anaheim: Careers, Certification and Recruiting on the Expo Floor
The Anaheim Convention Center weekend doubles as a two-day hiring hall, classroom and credentialing desk for the people who make their living in fitness.